We recognise that genuine sanctuaries and rescue facilities can play an important role in animal welfare and conservation.

We will consider supporting facilities that:

• Have a clear rescue, rehabilitation or conservation purpose.
• Do not breed animals for commercial tourism.
• Do not trade animals.
• Minimise direct visitor interaction.
• Prioritise animal welfare over visitor entertainment.
• Demonstrate transparency regarding animal care and welfare standards.

As a matter of policy, we will not knowingly sell, promote or recommend attractions or experiences involving captive wild animals where welfare standards are inadequate or where the primary purpose is entertainment, performance or tourist interaction.

We will not support attractions involving:

• Direct handling, holding or posing with wild animals for photographs.
• Tiger, lion, leopard or other wild cat petting, feeding or walking experiences.
• Elephant shows, circus-style performances or demonstrations.
• Tourist contact with great apes, bears, sloths, crocodiles or alligators.
• Attractions where animals perform unnatural behaviours for entertainment.
• Facilities that breed wild animals for tourism purposes.
• Unlicensed wildlife facilities.
• Attractions where training relies on punishment, fear, deprivation or coercion.
• Commercial wildlife orphanages or sanctuaries that breed, trade or exploit animals.
• Any activity involving captive wild animals that cannot freely choose to end an interaction with visitors.

We support responsible wildlife viewing experiences where animals remain free-roaming and able to behave naturally.

We encourage experiences that:

• Observe wildlife from a respectful distance.
• Avoid disturbing feeding, breeding or resting behaviours.
• Operate with qualified guides.
• Comply with local conservation regulations.
• Educate visitors about conservation and responsible behaviour.

We will not knowingly support:

• Feeding wild animals.
• Touching or handling wild animals.
• Activities that deliberately attract wildlife through baiting.
• Trophy hunting.
• Trade in wildlife products derived from endangered species.
• Unregulated collection of wildlife from natural habitats.

We firmly stand against the inclusion of elephant rides or any other activities that exploit elephants for entertainment or tourism purposes. Instead, we promote the observation of elephants in their natural habitats or in accredited sanctuaries that prioritise their welfare and conservation.

We commit to avoiding activities (wherever possible) that involve riding horses, donkeys, or any other animals in circumstances that may cause them stress, pain, or harm. In circumstances where we do, we will always try and ensure the activity has been accredited.

Instead, promote responsible and ethical alternatives, such as walking tours or non-intrusive interactions with animals in their natural environments.

In many markets, we would advise against purchasing any wild animal product (or byproduct), especially if it’s believed to be from an endangered species, including:

Skins, including fur and reptile skins, Horns (Rhino), Spiders and Butterflies. Tutle Shelles, Seashelles, coral and starfish, Ivory, Traditional medicines made from endangered animal parts and products.

Trades such as this are generally illegal, but may not be enforced through relevant government agencies. It’s important not to purchase any of these, as doing so supports an illegal trade.  The wild animals used to produce these products often suffer significantly, and suffering is likely to occur regardless of it the animal has been bred in captivity or wild, if the process is illegal or illegal.